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Other Advantages of Blogging

Even if a business doesn’t seem to be getting a lot of feedback via customer comments, it is still a good idea to have a blog, as Mark Schaefer says … Continue reading

March 22, 2012 · Leave a comment

Corporate Blogging, Part Two

So even after those excellent tips for maintaining a good blog, it turns out that corporate blogging isn’t on the rise anymore. According to a study from the University of … Continue reading

March 12, 2012 · 1 Comment

Corporate Blogging, Part One

One of the reasons that I wanted to do this independent study was because of the fact that so many companies today maintain blogs as part of their social media … Continue reading

March 10, 2012 · Leave a comment

Just getting started!

As part of my independent study on blogging, I’m going to be updating this blog with entries about what I’ve been reading and learning as I investigate blogging. Right now … Continue reading

March 2, 2012 · Leave a comment